Experiential

Senior Producer

The ‘1800 Coconut Oasis’ sponsorship at Lyrical Lemonade’s Summer Smash festival featured a lounge where guests could try samples of Proximo Spirit’s new ‘1800 Coconut,’ cool off under the misters, relax in lounge chairs and grab a photo in front of one of the living walls. The sponsorship also included Proximo Spirits signature cocktails around the festival, branded cups & bar materials, signage in major viewpoints, and digital content on the event’s social pages.